So you have signed up for a twitter profile for your business. What next I hear you ask? Follow these 5 steps and you will have a profile that looks great, encourages people to follow you and a place where you can engage with customers and potential customers alike. If you are happy with your brand page you and would like to find out how I used twitter to gain more followers you can read that article here - http://socialjamm.blogspot.co.uk/2012/04/how-to-gain-more-relevant-followers-on.html
Twitter name:
You should pick a twitter name that represents your brand, ideally this
should be your company however this isn’t always possible as there are so many
users on twitter. For a more detailed overview of picking the perfect name for
your brand profile visit a previous blog I have posted. - http://socialjamm.blogspot.co.uk/2012/01/6-things-to-consider-when-choosing-and.html
Bio:
Your Bio should be optimised for search and give users of twitter a good
indicator of what your business is about, after all this will be one of the
first things a user will see on your profile and in search results. You can
find a more detailed over view here - http://socialjamm.blogspot.co.uk/2012/02/how-to-optimise-your-twitter-bio-to.html
Profile Photo:
Your profile photo should be something that is instantly recognisable to
your brand, a company logo is your best bet, If you don’t have one of these
then you could also use a photograph of the head of your company. This will
give your profile a personal touch, although it may seem tempting to upload an animated
icon to stand out from other users, this shouldn’t be done as it tends to annoy
twitter users. You can find the results of my research into this subject here http://socialjamm.blogspot.co.uk/2012/05/does-having-animated-twitter-icon.html
Background:
Your background should be designed to be synonymous with your brand, you should
look at it as your shop window, a space where you can advertise your website,
special offers and products / services. For a more detailed overview of this
topic you can visit one of my other blog posts here. http://socialjamm.blogspot.co.uk/2012/03/6-reasons-that-custom-twitter.html
Tip* Do not set up an automatic message to anybody that follows you. It has
become apparent through research and conversations that people find this to be
a real turn off.
You can find results of a discussion about this topic here - http://socialjamm.blogspot.co.uk/2012/05/sending-automatic-direct-message-on.html
We hope you find this information useful. You can gain a free socialjamm.com
profile for your business by visiting socialjamm.com – It will help you gain
followers, appear higher in searches and ultimately improve your online web
presence.
The socialjamm Team
