Sunday 22 January 2012

R.I.P. Filesonic - which file-sharing site will fall next?

You've no doubt heard about the insanity surrounding the closure of Megaupload, in particular the wild story about how the file-sharing websites's founder, Kim Dotcom's high-profile arrest.

This has clearly had sent a resounding ripple through the file-sharing community.  Filesonic's homepage greets visitors with the following message:

    All sharing functionality on FileSonic is now diabled.  Our service can only be used to upload and retrievefiles that you have upload personally.

Something serious is going on - who's going to be the next file-sharing website to fall? Surely the major players like Rapidshare and MediaFire aren't in trouble..... are they?


The socialjamm team.
http://www.socialjamm.com/
www.twitter.com/socialjamm

Friday 20 January 2012

What is socialjamm.com?...A social network sharing tool!

What is Socialjamm?

In essence socialjamm is a hub of social media links making it easy for you to share your social media pages with one easy to find location (www.socialjamm.com/yourcompany), meaning you can network on and offline with greater ease.

Launched in 2011, Socialjamm is the brainchild of 2 entrepreneurs who saw a gap in the market for creating an easily searchable directory of social media links for businesses. This original idea developed into us providing businesses with their own free profile meaning they could develop a web presence and take advantage of social media networking without the need for a website.

Where did the idea come from?

The idea came from trying to grow our social media followers by contacting people we had met via various events we had attended. We realised very quickly that if you were handed a business card or a given a web address and wanted you wanted to contact them using social media networks such as twitter / facebook / linkedin this could be a very lengthy process with websites not having current social media links available, the person or company not being easily searchable or having no web presense at all, which was very frustrating.

With that experience we decided that someone should be doing something about it to make it a much simpler process, and the initial concept socialjamm was born. To promote social media as a valid networking tool and make social media links easily searchable.

Beta Testers

We are looking for beta testers to use our service and build our database to make social media sharing easier for you! So go to www.socialjamm.com now to register your company and start benefitting from this fantastic free service!


The socialjamm team.
http://www.socialjamm.com/
www.twitter.com/socialjamm

Thursday 19 January 2012

Virgin Media 'Keep Up' Campaign uses Twitter as a launch Pad

Virgin Media have partnered up with the fastest man on the planet,
Usain Bolt, to help promote their new 'Keep Up' campaign which offers
Virgin Media customers their fastest ever broadband.

The ad campaign caught my eye last Saturday during the ad breaks on
Take Me Out on ITV, where short clips were shown of Usain in 'costume'
which consisted of him sporting a blond beard and pretending to be
Richard Branson, the full ad was finally shown andthe message became
clear.

With everyone jumping on the olympics bandwagon I thought this campaign
stood out as a fun and unique way of promoting Virgin Media and the
campaign is also being run across all platforms including TV, online,
print and social media which I haven't really seen done very effectively
in the past.

The digital campaign is what stood out most for me, as the campaign was
promoted on the YouTube homepage on Monday with a dedicated channel set
up featuring all of the videos. They also used Twitter as a launch pad,
creating the account @i_am_R_Branson with a link to the YouTube channel
and also having Richard Branson and Usain Bolt tweeting from their
personal accounts using the #iamrbranson.

Overall it was a fun and unique way of promoting what would otherwise
have been a standard celebrity endorsed advertising campaign which
stood out enough to get coverage across a number of mainstream media
sites including the Daily Mail, Guardian, Marketing Week, The Mirror
and Digital Spy.



You can check the YouTube channel out here -
http://www.youtube.com/user/iamrichardbranson


Thanks to our Guest Blogger - Saf

The socialjamm team.
http://www.socialjamm.com/
www.twitter.com/socialjamm

Tuesday 10 January 2012

6 Things to Consider When Choosing and Optimising Your Twitter Name:

Twitter Tip 1 - Claim your name as soon as possible:
Twitter has fast become the 2nd highest used social media network, with 175 million+ users and this means that a considerable amount of names have already been taken. I would recommend signing up as soon as possible to claim your name.

Twitter Tip 2 - Think about your audience:
Think about your audience and what they will be searching for.  Your Twitter name is a powerful influence on how you rank in search engines (google / bing etc) and twitters own search results. It is your identity, so when using the service consider using a name as close to your own name, your brand name or your online alias, as this will ensure that people will be able to recognise you or your company and find you with ease.
If you can’t find a name close enough to represent your brand use a key word to appear in searches that supports the subject you will be tweeting about e.g. if you are going to predominantly tweet about social media and your name is ‘Tim’ agood example of a name would be - @socialmediatim.

Twitter Tip 3 - Keep your name as short as possible:
(Your username can contain up to 15 characters) Twitter only allows you to type 140 characters per tweet, so try and keep your name as short as possible for when people retweet your tweet or mention you, giving them more space for their input.

Twitter Tip 4 - Try and avoid the use of underscores:
Twitter has a high number of mobile users, and not all mobile phones feature an easy to access underscore button, in general people prefer to be able to log on and type in a simple name to search for or mention you in a tweet. It also sounds much more professional when saying it aloud to someone for example @socialmediatim is short and to the point …@social_media_tim becomes social underscore media underscore Tim, quite a mouthful.

Twitter Tip 5- Changing your username:
If you have a twitter account already you may be familiar with the fact that you can change your name as often as you like, although this is good for experimentation to see what username works best for you and your brand, I would recommend that you don’t change it too often as people become familiar with your username and will use it to search for you.

Twitter Tip 6 - What to avoid:
Try to stay away from using vulgar or offensive words / terms (unless of course this is what you will be tweeting about) In general people will stay away from these profiles as not many people want to respond to or retweet from somebody with an offensive name. Treat it as you are introducing yourself to 175 million+ people in real life and use common sense.

We hope you find this post helpful and will be posting other ways to optimise your twitter page in our next post.
You can tweet any twitter or other social media questions you may have at us @socialjamm or post them in the comment box below!

The socialjamm team.
http://www.socialjamm.com/
www.twitter.com/socialjamm
SocialJamm © 2011. Powered by Blogger.